The Great Reset

From Richard Florida, author of the bestselling books The Rise of the Creative Class and Who’s Your City?, comes a book that frames the economic meltdown of 2008–09 not as a crisis but as an opportunity to “reset.” In doing so, he paints a fascinating picture of what our economy, society, and geography will look like—of how we will work and live—in the future.

This forward-looking analysis provides a framework for post-crash prosperity by exploring:

• Economic History as a Guide: How past crises, from the Long Depression of the 1870s to the Great Depression of the 1930s, provide a blueprint for understanding our own time.
• The New Economic Landscape: An examination of the "spatial fix," detailing the rise of massive, dense megaregions and how they are becoming the new engines of innovation and growth.
• A New Way of Life: Why the age of the "ownership society" is over, and how a move toward renting, mobility, and flexibility will define our future relationship with homes and cars.
• The Future of Work: A look at the fundamental shift from an industrial system to a knowledge-driven creative economy, and what it means for the jobs and skills of tomorrow.